Case Studies

Konga

Media Relations – Industry, African Diaspora, Corporate & Multi-cultural press SystemOne, a global disease intelligence detection leader, partnered with CMM to oversee the media outreach in target global markets, announcing a $5 million Series A Investment in the company focusing on the US, UK, and Africa markets (Nigeria and Kenya. We designed our strategy to: …

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SystemOne

Media Relations – Industry, African Diaspora, Corporate & Multi-cultural press SystemOne, a global disease intelligence detection leader, partnered with CMM to oversee the media outreach in target global markets, announcing a $5 million Series A Investment in the company focusing on the US, UK, and Africa markets (Nigeria and Kenya. We designed our strategy to: …

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AFEX

Corporate Communication, Media Relations, C-suite Brand Elevation AFEX, Nigeria’s leading private commodities exchange and Agritech Company, was seen as a ‘best-kept secret’ in the African commodities sector and had no tech press coverage, which highlights their tech positioning. We conducted a 360 communications and brand and leverage insights to develop a communications strategy to raise …

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The Africa Channel

Media Relations – Industry, African Diaspora, Corporate & Multi-cultural press The Africa Channel (TAC), North America’s largest minority-owned producer and network of Africa-themed content engaged us to raise its visibility within African diaspora and black audiences. TAC also wanted to position itself, and its subsidiaries, Demand Africa and TAC studios, as the leading and longest-running …

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WorldRemit

Media Relations & Diaspora Communication WorldRemit, a leading Fintech remittance startup with a successful Series D funding round of $175M led by Goldman, engaged us to handle its media relations and diaspora communication with a focus on African and Filipino diaspora markets. Our three-pronged strategy was designed to: Position WorldRemit as an advocate of migrant …

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WorldCover

Media Relations – International & Pan-African Tech and Business Media WorldCover, an InsureTech startup that provides climate change insurance to farmers in emerging markets, on securing a $6 million Series A funding needed international and Pan-African media coverage surrounding the news focusing on the US, Ghana, Uganda, Kenya, and Nigeria. We developed a media strategy …

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Arik Air

Media Relations – African Diaspora, Corporate & Multi-cultural press / Raising the visibility of an African brand in the US Market Arik Air, a West Africa airline, launched in the US and was unknown in the general marketplace. The airline’s competitive positioning as the only West African airline with USA/Federal Aviation Administration accreditation to operate …

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